(This column originally appeared in Forbes) Here are five things in tech that happened this week and how they affect your business. Did you miss them?…
Gene MarksNovember 10, 2024
(This column originally appeared in Forbes) You can’t visit a tech website nowadays without the words “AI” all over the place and I’m as guilty…
Gene MarksJune 23, 2023
(This column originally appeared in Forbes) Customer Relationship Management (CRM) and other software vendors love to tout their features, functionality, automation, AI tools and analytics.…
Gene MarksJune 8, 2023
In the first installment of this series about small business CRM I described a CRM system as being nothing more than a database. No matter…
Gene MarksMay 16, 2023
(This column originally appeared in Forbes) Right now, as I write this, countless software companies are building new features into their products that will leverage…
Gene MarksMay 9, 2023
My company has been implementing CRM systems for more than two decades. Sometimes people ask me what’s changed the most over that period of time.…
Gene MarksMay 9, 2023
I write and speak a lot about the economy and although there have been plenty of economic challenges facing small businesses over the past few…
Gene MarksMay 2, 2023
In my first blog I explained why Bigin is a better and more cost effective option for a small business than Zoho CRM or other…
Gene MarksApril 25, 2023
If you’re researching a customer relationship management (CRM) system for your company you’ve probably already run into Bigin, the small business CRM application made by…
Gene MarksApril 18, 2023